Expertise · 5 of 5
Med Spa
Everything that must work around the medical side.
For owners, investors, executives and operators of Med Spas. Non-clinical dimensions only.
In a Med Spa, medical quality is essential, but it is not the whole experience. Booking, consultation flow, handoffs, the use of technology, follow-up and the business model decide whether the clinic works.
When owners call HEED.
Clients come once and do not come back.
Front desk and consultations do not turn interest into bookings.
Expensive equipment is underused.
Handoffs between commercial, operational and clinical teams break down.
A new location or a growth phase is coming.
An investor needs to understand how the business really operates.
Where HEED can help.
Six areas, all non-clinical. Only those your situation calls for.
Concept to pre-opening
Concept, client journey, roles, front desk and standards, before the first client.
Client journey
Booking, welcome, non-medical consultation, follow-up and loyalty.
Roles & handoffs
Clear responsibilities between commercial, operational and clinical functions.
Technology & capacity
How equipment, rooms and schedules are really used, and what their occupancy really brings in.
Standards & service quality
What clients should experience every time, and how it is checked.
Business & growth
Performance, pricing, growth and transformation.
Why this expertise is different.
David Neddam’s physiotherapy background, and his years working with body technologies such as LPG and MYA in his Paris practice, give him a practical understanding of how a device, a practitioner, a protocol and a client experience fit together. It gives HEED no medical authority, and HEED never claims any.
1998–2016
Physiotherapy practices in Paris and Normandy, France, including LPG and MYA body technologies.
2014 onwards
Spas, beach and events in South Beach and Hallandale Beach.
Clear limits
HEED focuses on the appropriate non-clinical dimensions of the business. Medical decisions, clinical protocols, regulated requirements and matters requiring licensed medical expertise remain under appropriately qualified authority.
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This first step is free.